Teaching Category Archives

On Teaching Fashion: ‘Foliage and Decay’

Every year I joke when I make course presentations, that when the controlled assessment paper comes out, there could be such ambiguous titles as ‘Foliage and Decay’ and ‘Entrances and exits’. At this point many students either think I have lost the plot… or probably have switched of whilst I enthuse about what possibly could you do with such an open (probably to them also …

On teaching Fashion Marketing: Being critical

“The global popularity of marketing as a subject for study might suggest that those studying and teaching the subject know what it is athat they are studying and how this study should be undertaken. But […] marketing as a subject has proved almost impossible to pin down, and there is little consesus about what it means to study marketing.” This is the beginning of a …

Printing by Hand with Susan Holmes

I recently had the opportunity to attend a printing workshop with Susan Holmes, a renowned fabric artist in New Zealand, where she taught us her tips and tricks of fabric printing using stencils and brilliantly coloured fabric paints – skillfully dabbed on with a sponge. Her quick wit and sense of fun made the experience unforgettable and as a bonus I left with my own …

On Teaching Fashion: and giving it your all.

  I have spoken to many trainee teachers, or individuals thinking of entering the profession. My advice, and of many of my colleagues is that this is one of the most exhausting professions you can undertake. So, after putting on a performance every day, I return home totally shattered. Teaching is an act, and delivering the design process and encouraging creativity is particularly full on. …

On Teaching Fashion: Goodbye Franca Sozzani

As I write my last post for 2016, I am compelled to honour Franca Sozzani whose passing has saddened the fashion world yesterday. Having written about the passing of Sonia Rykiel earlier this year, it is a sad occasion to add another industry talent and great inspiration of losses in 2016. Not only was she the editor-in-chief of Vogue Italia, but also the sister of …

On Teaching Fashion: at the end of a very long term.

For me, at the end of term, teaching can get less inspirational- primarily because I am, and the students are extremely tired. My arrival to my college gets later in the morning and stronger cups of tea are drank earlier in the day. Especially as the end of term looms and this results in the frantic finishing of projects, the aims for the day get …

On Teaching Fashion Brand Management: A project on Fast Fashion giants

Today I had the chance to explain a project to my students, which I personally like a lot: As part of their module in brand management, the students are asked to examine Fast Fashion in 2 parts. Part one deals with the success strategies of the most successful global retailers in that segment which are (according to some statistics) Zara, H&M and Uniqlo. These brands …

On Teaching Fashion: The Value of Fashion education.

I recently had a conversation with my colleagues about the value of a fashion education, in reflection on my last post about the news of Art History A Level qualifications. So, what do students gain from fashion? In my opinion, everything. What do most people think students will gain from studying fashion? more often than not- just the concept of fashion design and ‘drawing dresses.’ …

On teaching: Consumerism Season is nearing

  Dear readers, as I am spending the autumn school holidays with my child in continental Europe, I can’t stop noticing that shops and supermarkets have already stocked up on Christmas merchandise, while still selling pumpkins for Halloween. In fact, even if I look away, it is impossible to navigate the shops without all the seasonal junk. Bright orange round things are standing next to …

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